New solutions for improving and managing cardiovascular health are urgently needed, but effective and worthwhile solutions often failed to make it to patients because all critical stakeholders were not involved at the right phase of the development process to ensure acceptance by patients, payers and providers along the way. To help innovators and stakeholders work together to thread this needle, the American Heart Association, a global force for longer, healthier lives for all, and the UCSF Rosenman Institute announce a new collaboration, the UCSF Rosenman Institute BUILD™ Heart Health program.